Thursday, October 2, 2008

Benefits of cooperate charity



In a bid to promote industrialization, tax benefits, discounted operating costs and freely available land are being dangled as carrots to entice companies. Companies also participate in charity drives, which provide them with a form of tax relief.





From a public policy planning perspective, it might be worthwhile to consider the benefits of attacting the cooperate sector to partake in charity drives or relief programs through tax reliefs and forms of benefits. Thus, the policy planner can identify a particular area which requires monetary resources, and solicit for the participation of various companies. Monetary resources are not required all the time. Even donated office space, land, equipment, stores and other peripherals can be done in the name of charity towards the community.

The companies will naturally benefit from tax relief and other benefits in exchange for their charity. They will also benefit from the positive image the community has of them, which itself is a form of advertorial.

In the past, charity organisations have always borne the mantle of charitable or relief works. Perhaps, the cooperate segments of the society should also be roped as well.